Whether it’s a portrait of a person, a dog, or a wild animal, selective focus allows you to bring greater attention to your subject by keeping it ultra sharp while creating a background that’s nice and blurry.
Bryan Peterson of Adorama TV shows us exactly how to accomplish this look in the video below. Using a NIKKOR 200-500mm lens with a Kenko Auto Extension Tube Set, Bryan is able to get in super close on his subject – a butterfly resting on a flower. What’s more, the shots Bryan gets with this setup shows the subject in crystal clear detail, but in front of a deliciously blurry background, even though he’s just a few feet away from the butterfly.
Have a look at the video below and inspect Bryan’s sample images to see what a positive effect selective focus has on his images!
Photographing waterfalls under clear skies presents a whole host of challenges, not the least of which is the intense, contrasty light you get under a clear, blue sky. But waiting for some cloud cover associated with bad weather opens up all sorts of possibilities for photographing waterfalls.
With clouds present, the light immediately becomes softer and more diffuse. With no harsh shadows or reflections to deal with, you can take both short and long exposures without the risk of having an overexposed image. You might even be able to take your photos without the use of a filter, as the light will be so soft and dim. However, if it’s raining, it’s not a bad idea to use a polarizing filter, just to cut down on any bright spots reflecting off the wet surfaces in your shot.
Forests represent another ideal bad weather subject because of all the visual details present in the forest scene. The shape of tree trunks, the color of foliage, and the subtle areas of light and shadow in a forest all come to the forefront when the weather turns bad. A foggy forest, for example, forces the eye to inspect the details listed above because the fog provides a stopping point for the eye. Rather than gazing deep into the shot, the viewer is all but forced to appreciate the little details in what they can actually see in the forest.
Another advantage of heading to a forest in bad weather is that you can simulate the darker, moody effects of photographing such scenes before sunrise or after sunset. As noted above, when clouds are present, the light is soft and diffuse, much as it is early in the morning or late in the evening, though the color temperature is far different. Nevertheless, cloud cover means you can take advantage of that soft, diffuse lighting, even during the middle of the day.
As great as a cloudy sky is from a lighting perspective, it doesn’t make for a very visually interesting image. Take the image above as an example. Though there is some contrast in the clouds that give them depth, there is no strong subject to grab the attention of the viewer.
If you peruse photos in PhotographyTalk’s galleries, on Flickr, or on Instagram, it’s hard not to come across a great number of nighttime photos. These images often feature the movement of the stars or the Milky Way, they might include the Northern Lights, or show off the dazzling lights of a nighttime skyline.
Whatever the subject matter, photographing at night presents a number of challenges. Primary among them is getting the focus just right such that you have a sharp, final image. Here’s how to do that.
Use Live View
When shooting in the daytime, your viewfinder is the way to go, to be sure. But at night, it’s difficult to see all the details you need to see through the viewfinder. At night, use live view so you have a larger space to see the details you’re attempting to photograph. Look for the brightest area of the scene, then use the zoom function on live view to zoom in on that object. Use whatever that object is – a star, a streetlight, or the headlamp your friend is wearing off in the distance – as your focal point. Since you can more readily see it in live view, you can ensure that the entire photo will be in focus.
If the scene is very dark and there aren’t any bright objects upon which to focus, use a bright flashlight to illuminate the scene. Doing so allows you to select an area of focus, such as an object in the foreground, to ensure a sharp photo. You could even place your flashlight somewhere in the field of view of the camera facing toward you to serve as a bright focal point. Then turn off the flashlight, adjust the camera’s exposure settings, and take the photo.
Choose Manual Focus Over Autofocus
Autofocus is great, and with every new camera that’s rolled out each year, the power of autofocus seems to be vastly improved.
However, even today’s highly advanced autofocus systems still struggle to find a reference point on which to focus at night. As a result, manual focusing will get you better results.
With the brightest area of the photo referenced above serving as a guide, use the manual focus ring to adjust focus until the focal point is tack-sharp. You might need to adjust the focus back and forth several times to pinpoint the sharpest focus, but again, this process is made easier by using live view.
Try Focusing at Infinity
Perhaps the easiest trick you can use to obtain sharp nighttime photos is to focus at infinity. In many instances, this will get you relatively close to the sharpest point of focus and is a good starting point for sharper photos. For example, when shooting a star-filled sky, focusing at infinity will get you pretty good results.
There is a disclaimer for using this technique, though: the sharpest focus is usually slightly before infinity. As a result, go straight to infinity, and then dial back the focus just a touch. You’ll likely find that fine-tuning the focus in this manner will get you results that are nice and sharp.
This technique is a good trick to use if your camera isn’t equipped with live view. It won’t be perfect, and the results likely won’t be as sharp as those you can get with live view, but your photos should still be in greater focus than if you simply point and shoot using autofocus.
So, focusing at night is really quite simple. Stay away from autofocus, use live view, or try focusing at infinity. You’ll likely find the resulting images show a greater degree of sharpness!
We all want to take stellar photos, but sometimes, the results we get just aren’t all that great. Perhaps your technique was a bit off, or your subject wasn’t quite right. Maybe the composition suffered from a common mistake or the lighting wasn’t ideal. In some cases, more than one of these critical aspects of a great photo might be a bit off.
If you want to overcome those obstacles, have a look at the video below. In it, Joshua Cripps gives an in-depth overview of technique, subject, composition, and lighting, and how each is a crucial component of the success of your images. He takes you on a virtual tour of a shot of his, explaining what went right and which of the four crucial elements of a good photo could use some attention. In the end, you’ll have a better understanding of how each of these elements can impact your images.
Insights from Beyond the Lens is a short new book from landscape photographer Robert Rodriguez Jr that explores the art and craft of landscape photography from a holistic perspective. Based on real world experiences as a photographer as well as an instructor, speaker, and blogger, Robert distills his approach to capturing evocative images in a series of essays based on his popular Beyond the Lens blog.
Beautifully illustrated with Robert’s original photographs, you’ll get an inside look at the mental process Robert uses when he’s in the field scouting and making his images.
While many books focus on the gear and technology, the aim here is to look inside the motivation, passion, and vision involved in successful landscape photography. Go behind the scenes as Robert explains how several images were made, how he draws inspiration from the Hudson River School of painters, and what resources he recommends for further exploration.
How To Choose Wedding Bands
The moment you get engaged to your partner, it’s no secret that the next thing both of you are excited about is the wedding. But the wedding itself is one thing that you need to plan carefully and meticulously. This is the reason why it makes perfect sense to hire a wedding planner to manage and prepare everything. And while practically everything about the preparation can be delegated to the wedding planner, there are those that require your exclusive attention. One of those things is choosing wedding bands. And since it’s your first time, you might also be clueless as to the options you have and the things to consider. Fortunately, we already came up with a list of tips for you to follow.
Tip 1 – It’s all about creating a shortlist.
Keep in mind that the wedding band is the only jewelry both of you will be wearing every day after the consummation of marriage and this means you can’t mess it up in terms of choosing the ideal type. The thing is it will surely help if you already have a few choices in mind right before you make the actual shopping.
Discovering The Truth About Events
Tip 2 – Not a lot of couples do it, but we believe it is smarter to buy your ring and bands together.
A Quick Overlook of Tips – Your Cheatsheet
Well, this tip won’t work if you either already have your engagement ring or you want it to be a surprise. A good option for the both of you if you want to wear your wedding band and ring together is a shadow or contour type of band that is used to interlock with the engagement ring. But if you prefer wearing your wedding band exclusively, a more sophisticated style is needed so that it still will look great without the engagement ring.
Tip 3 – Determine your budget.
In most instances, about three or four percent of your wedding budget will be set aside for the rings. Know that the real amount of your wedding bands mainly depends on the kind of material composition. While gold is definitely the most common type, it’s really not the only option you have. If you don’t want gold, a good alternative is platinum band, while you also can opt for embellishments such as engraving and diamonds. But do remember that the more embellishments you want the more expensive the wedding bands will be.
Finally, always choose a wedding band that will suit the kind of lifestyle you choose to live. There’s no point in wearing something that you don’t really feel comfortable or at ease with.
Many people now are aware of the necessity of taking care of one’s health. This is because one’s health directly affects one’s quality of life. Being unhealthy for example can result to one being sickly and thus having low self-esteem. That is the reason why these people who value their health are being proactive in caring for it.
There are a variety of ways by which a person can care for one’s health. But it all should start with the most important things to care for which is food and exercise. One needs to eat healthily if one wants to have a healthy body. This means you include plenty of fruits and vegetables in your everyday diet. Then you need regular movement that’s why you need to exercise. What exercise you choose to do will depend on what you like.
Now one other way that people do as a way of being proactive with their health is seeing a doctor regularly. And you would see this in companies who give as part of their benefits to their employees their annual medical check-up. This is to regularly check your body for good health. There are many doctors with different specializations that you will find nowadays. One of the popular doctors that you can find is the ob-gynecologist or the women’s doctor. An ob-gynecologist is one who is knowledgeable about the reproductive health system of women. They give women advice on it.
Why People Think Services Are A Good Idea
So why is it a good idea to see a women’s doctor? There are varying reasons for going to this doctor. The most common reason is related to pregnancy. Many women go to an ob-gyne when they are pregnant. Many women too give birth under an ob-gyne. That is the reason why the ob-gynes are very important doctors in our society now. Aside from that there are some women who see an ob-gyne regularly if they are trying to conceive a child. They want to be informed of the condition of their reproductive system and how they can prime it for conception.
Why People Think Services Are A Good Idea
How do you make the choice when it comes to your very own woman’s doctor? Well you need to factor in some things before making your choice. If you have a job and that job affords you healthcare then you can simply an ob-gyne from the roster of the accredited doctors in that plan. This saves you a lot of money. If you don’t have a healthcare plan you can opt to choose a doctor that you can afford to pay. Choose one that is known to do excellent work.
Ways To Franchise A Digital Marketing Agency
It is an important consideration that when you want to make a franchise, then you will have to see to it that you get the necessary knowledge about the such kind products that you are purchasing. You want to make sure that you are able to give the best service to the such kind franchise that you would like to make so that you can be pleased at the response of your customers. It is important so you should have the knowledge when it comes to marketing so that you can be certain so you should get the right things in their proper context and that means you will get the things done successfully. It would be a necessary thing to see to it so you should know what you must about marketing so so you should get the most benefit in order that you can weather whatever kinds of troubles that will come your way.
Digital marketing agency is what you will need when you do not have a single idea about how you can make your franchise be known to most people.
It is an important matter to see to it that you are going to look at how franchising can certainly help you do the right matters that will benefit you the most. Thus, in your franchising business, then you can always make sure that you are able to cater to important things in such a way that you can become an expert in the most simple way you could be. There are actually different kinds of strategies that these Digital Marketing Agency know of and that they are those that can better serve you up with the right matters such so you should be pleased with what they are actually capable of. These are important matters so you should have to take a closer look into so so you should get the enjoyment that you deserve as you run your business.
You will have to understand the fact that the Digital Marketing Agency is what will guide and help you through so so you should perfectly know what it is so you should have to do. There are certain important matters so you should have to take pride of as you do your business, and that you must know when to delegate things to those that really knows how to do their best. You will have to make sure that you are getting the right things in their proper context so that you can be certain about the best things so you should get at the end of the day, and that you can be certain of the things that is tyo come your way when you want it.
Benefits of Digital Marketing for Franchises
In a franchise business, the franchisor offers an established method of doing business, ongoing guidance, systems, and support in exchange for regular payment of fees and/or purchases. Purchasing a franchise can be a more profitable alternative to building your own business. When you purchase a franchise, you are purchasing a tried and tested concept that has been successful. Statistics demonstrate that franchisees have a higher chance of success than people who start independent businesses. You also get a lot of assistance in starting your business and running it afterwards.
A prudently planned and implemented digital marketing strategy – one that helps customers notice you and like what they see about your brand online – is essential to any franchise business that wants to attain success and sustainability for a long time to come. For numerous new franchise systems, having enough time required to effectively run a digital marketing campaign can be hard; you need professionals that you can trust to get the job done properly. Here are some of the most important benefits of investing in professional digital marketing for your franchise business.
Employing professional digital marketing services saves you money. When you find a reliable agency to create your strategies and techniques for your digital marketing plan, it is more cost-effective because you do not have to provide benefits for new full-time employees, hire temporary workers for hectic seasons or projects, or provide current employees with specialized training so they can conduct certain tasks. When you want to check out a digital marketing trend, letting the professionals handle the whole process permits you to try something new without going over your budget. Furthermore, saving money by employing professional digital marketing services means more money to allot towards other more essential projects and business objectives.
Compatibility with Technological Innovation
Digital marketing is always being redefined. Marketing strategies online today need to be able to adapt to these ever changing trends in order to remain relevant. Professionals at are aware of these trends and are in possession of the requisite skill sets to be able to successfully update your marketing campaign to remain relevant.
Increase Online Exposure
A vital component of a good digital marketing campaign is a getting more people to visit your social media sites or official website. If your aim is to make your franchise’s website be more well-known and to drive more traffic, hiring a professional agency should be one of your marketing priorities. With the use of effective online marketing strategies, the opportunities for attracting quality visitors and turning them into prospective customers is dramatically increased.
Facts about Car Accident Laws in the US State of New Jersey
A car crash which is also known as MVC or motor vehicle collision or traffic collision, is very common nowadays, especially due to the fact that almost all of the entire population all over the world are using motor vehicles in their everyday lives, as their form of transportation. Road accidents usually occurs when a specific vehicle collides with another vehicle, animal, road debris, stationary obstruction like poles or trees, and pedestrian, and may result to the injury or death of the driver, passengers or passersby, and damages to properties. There are a lot of various factors and reasons as to why road collision and car accidents occurs, and examples for that are driver skills, speed of operation, vehicle design, driver’s behavior, street racing, speeding, impairment due to alcohol or drugs, road design and road environment. The people who got involved in road accidents or car crash may affect one or both of their physical and psychological health, and examples of those are physical injuries like bruises, wounds, contusions, and death, or trauma which may affect the daily living of the individual such as their ability to do their job or their ability to take on their responsibilities for their families.
Due to the fact that car accidents became very common all over the world, each and every countries and states have designed and implemented laws that are specifically for such occurrence, and those laws or rules are being practiced by the lawyers who calls themselves as car accident lawyers. The laws for car accidents is basically described as a combination of both the laws for traffics and laws for personal injury, and it is very much advised and recommended for the people who got involved in such undesirable occurrence to find and hire the help and services of the best car accident attorney and lawyer immediately after the accident occurs. The primary services of the car accident lawyer or attorney includes negotiating on behalf of their clients in determining who needs to pay for all of the damages caused by the accident, and if it is necessary, car accident attorney may file a lawsuit to the other party, especially if negligence occurs. It is also stated on the car accident law, that who may be found guilty or is at fault or responsible of the accident due to the police reports, photos and evidence taken on the accident scene, needs to compensate for any expenses, may it be for medical and property, and also for the harm that may affect the lives of the victims, like suffering, loss of wages and income and pain. There are a lot of car accident lawyers or attorneys all over the world, and the people who wants to find the best one in their local area can look for them through the use of the internet or from the word of mouth or recommendations of their friends and families.
Why Does A Franchise Need A Digital Marketing Agency?
It is important that you know all the needed for your franchise so that you will be able to handle it perfectly. And if you are going to be getting the franchise, make sure that you give everything you’ve got in handling it and giving out the best service you could give. Being a franchise owner does not mean that you have to be an expert in marketing strategies. There will be times that you will have troubles in doing everything as well as handling the marketing strategy, there are some things you need to think about.
If you lack the marketing experience, there are a couple of things you can do to make it easier for you. Because there are a couple of digital marketing agency for franchises that will be good for your marketing needs.
How to spend your time wisely.
Being busy is normal for a franchise owner but there will be times that you will need to go but you are hesitant. Because you are still in a meeting with planning a strategy for marketing with your staff. It will not be easy when handling the marketing strategy because you have to commit everything to it so that you will be able to get the best results and if you have great ideas, it will not count if you lack talent for it.
Make sure that you outsource the needed things for your franchise if ever you cannot handle it so that it will be addressed immediately. Divide the work load will really make it easier because if you are able to do the things that you know you can handle, you will be able to save more time and energy in doing things that you actually don’t know about.
If you have trouble with the marketing strategy, you can ask assistance from digital marketing agencies that will be adept in what they do.
Advantage from your competitors.
You will be able to get an advantage if you are able to handle the marketing campaign well that is why you should really have an expert in this domain. Digital marketing will really prove to be helpful, think about getting your product shown in a movie, obviously when the people will see it on the big screen, the product will have a higher chance of being sold because it was seen in the movie.
Make sure you realize the benefits that these digital marketing agencies because when you hire them, they will certainly work their magic.
Effective Digital Marketing Tips For Franchises
There are plenty of franchises that are struggling with marketing, since most of them just have a limited budget. Today, there are a lot of marketing techniques and tools, that is why it can be difficult to be a marketer. That is why you need to select the most effective digital marketing for your franchise.
You should know the basics of digital marketing for franchises. When marketing your business, it is important that you know what are popular in the type of your business. You need to use the information that you collect must be used to create an effective digital marketing for your franchise. When you do this you can set your budget and still effectively promote your business.
You can actually use different types of digital marketing techniques for your franchise for a low price. Recommendations is considered as one of the most popular type of marketing and it is actually free. If you want your customers to provide recommendations, then you need to make sure that your business can really satisfy and touch the emotions of your customers. This method is actually very effective. There are plenty of successful franchises, because they have been doing this method. They really focused on the emotions of their customers. Your customers will be your brand ambassador, as long as they are really satisfied with your services.
Here are effective digital marketing strategies for franchises:
A. You need to have the best website
Having a website is necessary nowadays for any kind of business. Today, almost everyone is using the internet. Almost everyone uses the internet to get information, to shop for different things, to book different kinds of services and many more.
SEO is known as an important digital marketing tool because it can affect the success of a business. SEO will take your website on the top of search engines in the internet. The website should be easy to navigate, understandable and should contain all of the necessary information.
B. Advertising your business in social media websites
Another place you can advertise your franchise is in the different social media websites. Almost everyone nowadays, are connected and involved in this kinds of websites.
You can now connect with your customers. You can also gain the trust of your clients when you open up a social media account. Info graphics and memes are powerful social media tools. These kinds of social media tools are easy to create and really eye catching. Not only are you advertising your franchise but you are also entertaining your clients. This can actually spread all over the internet since they can just easily share what you have done, just make sure that they will really be entertained.
Best IT Jobs: Understanding Digital Marketing For Franchises and Multi-location Businesses
Digital marketing involves the usage of various digital technologies like smart phones, tablet, laptop, desktop and other internet-capable mobile devices in advertising or promoting products and services. Digital marketing involves search engine optimization (SEO), search engine marketing (SEM), influencers marketing, content automation, content marketing, campaign marketing, social media marketing and optimization, e-commerce marketing, e-mail direct marketing, e-books, display advertising and others. On the other hand, franchising involves the long-term cooperative relationship between a franchisor or business owner and the franchisees or assigned independent people who is given the right to distribute or market the goods or services by the franchisor, and use the business name in an agreed time frame. Franchising is greatly associated with “chain stores”, distributing goods that are coming from an established company, thus avoiding the liability and investments of a chain.
A leader in digital marketing is specializing in the promotion of franchises and multi-location businesses worldwide, leveraging technology, and driving sustainability and predictable growth. It is an established digital marketing company with dedicated team of people who focus in helping franchises and multi-location businesses grow by providing a customized, profit-centric strategies that center around their revenue and marketing goals. They have long years of hands-on experience and research, developing an iterative data-driven process. Their services include SEO, content marketing and pay-per-click (PPC) marketing.
Digital online marketing is considered the lifeblood of any business these days, given that majority of the world’s population depends much on the internet from reading the news, socializing, entertainment, selling to shopping. Same with franchises and multi-location businesses, they should have a visible website that is optimized so internet users can constantly find the business in the wide circle of search engines, increasing visitors, generating leads, and getting the sale. A good SEO strategy is built on a strong foundation, wherein there should be an intimate and clear understanding of the company, its competitors and the industry. They specialized in identifying SEO opportunities for your website, discover keywords that customers are searching so it will lead to more phone calls and sales for your company, and knowing what your competitors are doing so you can start outperforming them. Content marketing is being saturated with over two million blogs published per day, so you need to have a unique approach in crafting your web content to educate and empower your customers in order to stand out from the rest. Thus, this digital marketing company can work with you so you can develop a bulletproof content marketing strategy by gaining an in-depth understanding of your brand, customers and your competitors.
Know More About The Simple Steps Of Choosing The Best WordPress Hosting There Is
It has already been a given fact that when it comes to WordPress optimized hosting, one of the major benefits that one can get from it is the possibility of running dynamic websites in the World Wide Web. With an optimized wordpress hosting, it is now possible for you to have your own website on the internet, not to mention that traffic will automatically be directed on your website. This is actually a kind of strategy for marketing that many of us are using. Therefore, if you want to see to it that the hosting of your wordpress website will be successful online, the best possible thing that you can do is to consider wordpress optimized hosting.
It would be best for you to always bear in mind the fact that the decision will come up with may have major effect on the website you will be having. The reason behind that is because it is known that WordPress hosting is one of the most important keys needed to run dynamic websites in the internet. It is true that there is now quite a number of hosting companies that can provide you with everything that you need and majority of these companies are able to meet the requirements being set up by WordPress while the minority will be furnishing you with the kind of service that you are searching for. Since we all know for a fact that when it comes to choosing a WordPress hosting that has the right balance of backing, performance, highlights and price as well can sometimes be troublesome, we will be giving you some simple steps that will surely be of great help to you in choosing the right WordPress hosting.
If you are going to look for a hosting company that will cater your WordPress website, then you need to make sure that the one you have chosen is reliable and reputable. For the purpose of discovering an extraordinary WordPress hosting that you can trust and rely on, not to mention will not cost you too much, you may consider all the factors that we will be providing you below.
You need to consider first the technology support and with regards to it, what you need to do is to have a conversation with someone who is using the same package as you are. It is of utmost importance on your side to guarantee that you have considered all of the latest innovations, all of the latest forms of PHP, backend configuration, script inclusions as well as handling loads of databases.
Another very important factors that you have to consider is the space, the speed and the transfer where in tackles about the spaces and bandwidths.
Things You Need to Know About Fuel Saving
One of the biggest debates for the last couple of year has been how folks can save on fuel consumption. Everybody seems to be complaining about high fuel prices and a small number comprehend the mysteries surrounding the erratic increase and decrease of fuel prices. Fuel cost remains an aspect that cannot be overlooked since it poses a challenge to many car owners and prices are likely headed up thanks to the shaky global economy. This leaves car owners with two options: sell their automobile or rely on public transport. There is however some good news for the reason that there are measures that can be taken to take fuel efficiency to another level regardless whether it is old or new. Outlined below are a couple of recommendations that will help make this a reality and along the same line prevent holes from being poked through your wallet.
Very few folks are aware that tire pressure does have a say when it comes to consumption of fuel. It is imperative to have the habit of checking your tire pressure at least every week. This is for the reason that any under-inflation will cause resistance in terms of movement and the car’s engines will have no option other than to consume more gas. Keeping your tires in the appropriate pressure will ensure your car moves smoothly without any resistance and thus consume less fuel.
It should go without saying that an automobile loaded with cargo burns much gas when contrasted to those that are weight free. A heavier weight means that gas consumption goes a notch higher but carrying of cargo is in some cases inevitable. On the flip side, there is cargo that you can leave behind in light of the fact it is not to be used continually, a good example being sporting gear. All in all, the goal here is to at all times keep the vehicle light as possible as this is a sure fire way of keeping you smiling as a Cheshire cat in terms of saving a tad more of fuel.
If you’re a driver that is fond of stepping hard on the accelerator, fuel saving will remain a far-fetched dream. Focus on driving at higher gear and at speeds that are constant now that this is a good way to ensure that fuel consumption is reduced. Cruise control is yet another way to achieve the same when driving on the highway. A smooth driver not only saves on fuel, but arrives to their destiny in a relaxed state of mind.